Daily news from online research no. 33445

Hiring and new data science center for RealityMine

June 20, 2022

Manchester, UK-based mobile device surveillance specialist RealityMine will launch a “Data Science Center of Excellence” and announced three new hires: Joel Ansbro in the Data Engineering team; Louis Ruston in the applications team; and Mason Chee on the Data Products team.

RealityMine helps MR and media organizations monitor real-life consumer behavior across multiple devices across multiple platforms, via “RealityMeter” software that can be deployed on Android, iOS, and desktop platforms; and a series of “RealLife” data modules that support data-driven decisions by corporate clients.

The new Center aims to “improve [the firm’s] market leading position in the measurement of iOS applications / applications”, continuously improving the RealLife modules which include Events, Checkout, Profiles and Shopper. Six-year company veteran Adam Lees (pictured), currently Data Scientist Lead, will now also lead the Centre.

Ansbro, which is currently studying for a master’s degree in computer science, will work on maintaining and improving the pipeline that provides reports to customers; while Ruston, an electronics engineering graduate, will focus specifically on iOS apps. Chee will work on data stream processing and analysis, and brings a degree in mechanical engineering.

CEO Chris Havemann comments, “With an ever-increasing digital shift in all aspects of our lives, researchers and brands are looking to unlock insights into digital consumers through quality behavioral data technology. Launch of our “Data Science Center of Excellence” and recent new hires allow us to provide additional bandwidth to support new customers, keep pace with our growth, while continuing to deliver new product innovations “.

With additional offices in London and Stockholm, the company has a web presence at www.realitymine.com .

All articles 2006-22 written and edited by Mel Crowther and/or Nick Thomas, unless otherwise noted.

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